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Privacy Policy

Draft · Last updated: 21 October 2026

Draft – to be reviewed before launch

Who runs TruOne

TruOne (TRU 1%) is run by Dean Lucas, a sole trader based in the United Kingdom. Dean Lucas is the data controller for the personal data described here. Contact: deanlucas4@gmail.com.

What data we collect

  • Account details: your email address, name, account type (athlete or coach) and profile answers you choose to give.
  • Training and health data you upload or connect: activities (time, distance, elevation, heart rate, GPS routes), recovery, sleep, HRV and nutrition data from files you import or services you connect, such as Strava, WHOOP, Garmin or Google Calendar.
  • Check-ins: daily energy and soreness, mindset check-ins (stress, focus, confidence), and race debriefs.
  • Videos: clips you upload or link, with the context you add and any coach comments.
  • Call notes: video call times, your personal notes and takeaways a coach shares after a call.
  • Equipment data: your bikes and other gear, setup values, setup logs and photos.
  • Billing: subscription status. Card details are handled by our payment provider (Stripe) and never stored by us.

Why we use it

  • To run your account and show your training, races, recovery and trends.
  • To generate training insights and recommendations, if you allow AI analysis.
  • To share your data with your coach, if you choose to.
  • To keep the service secure, fix problems and answer support requests.

Our legal basis is your consent (for storing health-related data, AI analysis and coach sharing), and the contract between us (to provide the service you signed up for). You can withdraw consent at any time in Settings → Privacy & data.

AI processing (only with your consent)

If you tick "Let TruOne's AI analyse my data", the relevant parts of your data are sent securely to our AI provider to generate recommendations. It is used only for that purpose, and is not sold or used for advertising. If you don't tick it, or switch it off later, no AI analysis runs on your data and the rest of the app keeps working.

Coach sharing

If you link to a coach, they only see your data after you tick "Share my data with my coach". You can also choose which areas they see, and switch sharing off at any time. Coaches never see your AI chat unless you allow it, and GPS routes they see are trimmed at the start and end.

No selling, no advertising

We never sell, rent or trade your data, and we never use it for advertising. We share it only with service providers we need to run TruOne (hosting, AI processing with your consent, payments, email), under confidentiality and data-protection obligations, or where the law requires.

Google user data

TruOne's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. Google Calendar data is used only to display, create and sync sports events in TruOne. You can revoke access in your Google Account permissions.

Data retention

We keep your data while your account is open. Videos are deleted automatically after 90 days unless you pin them. When you delete your account, your data is removed straight away from our live systems; backup copies are overwritten within 30 days. We may keep limited records where the law requires (for example, billing records).

How to delete or download your data

  • Download a copy of your data any time in Settings → Privacy & data.
  • Delete your account and all your data in Settings → Privacy & data → Delete account.
  • You can also delete individual uploads, videos and imported data from the app, or email deanlucas4@gmail.com.

Your rights

Under UK GDPR you can ask to access, correct, delete or move your data, object to or restrict how we use it, and withdraw consent. You can also complain to the Information Commissioner's Office (ico.org.uk).

Security

Data is encrypted in transit and at rest, and access rules limit each person to their own records. No system is perfectly secure, but we take reasonable steps to protect your data.

Not medical advice

Insights in TruOne are for training purposes only and are not medical advice.

Contact

Questions or requests: deanlucas4@gmail.com.